In this episode of Linked by Golf, host Ross McGuire sits down with founder, Kevin Holland and marketing leader, Tim Ferris of Druids Golf, to unpack one of the most compelling growth stories in modern golf apparel.
From knocking on pro shop doors in Ireland with caps and towels, to becoming a global direct-to-consumer golf brand shipping to over 30 countries, Druids Golf has rewritten the rulebook on how golf clothing can be designed, priced, and sold.
This is a candid conversation about entrepreneurship, disruption in golf, e-commerce growth, and building a brand for everyday golfers.
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How Druids Golf started in Kilkenny with no funding or investors
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Why COVID became the turning point that accelerated Druids’ online growth
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The real story behind the Ambassador Pack (6 for £99)
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How Druids uses premium fabrics without premium price tags
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Why Druids refuses to pay millions for tour player endorsements
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How accessibility, affordability, and inclusivity are reshaping golf
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The importance of community, relatable ambassadors, and everyday golfers
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Growing from a small Irish startup to 170+ staff worldwide
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Why kids’ and junior golf clothing is a core part of Druids’ mission
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What it really takes to scale a global golf brand without losing culture
Linked by Golf
📸 Instagram: @linkedbygolf2024
Druids Golf
🌍 Website: https://druids.com
📸 Instagram: @Druids
Founded in Ireland over a decade ago, Druids Golf is a modern golf apparel brand built on a simple belief: great golf clothing shouldn’t be overpriced or exclusive.
By cutting out the middleman and selling directly to golfers online, Druids delivers premium-quality golf wear at accessible prices—while building a global community of golfers who proudly represent the brand.
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More conversations coming soon that connect people, stories, and the great game of golf.
⛳ Until next time — thanks for listening.